CASIO / Design

Edifice
 
Casio
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2011

The EDIFICE is Casio’s peak achievement in a metal analogue watches. The watches are of exceptional quality and are engineered to F1 standards and its online presence had to reflect this. RF. was asked to create the online identity.

The result was a clean and technical online presence designed to illustrate high performance functionality without compromising on aesthetics, attributes directly alluding to the product.

Credit: Fraser McGregor / Established Group / Trent Hogan